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refugees�察�and bought twenty computers and an Internet line that costthem 100 a month。 
The project was financed with 25��000 of their own money and a 25��000 grant from 
a Silicon Valley foundation。 They opened for business in July 2001�察�and their first 
work assignment was for the Harvard Crimson�察�Harvard's undergraduate daily newspaper。 
;The Crimson was digitizing their archives to make them available online�察�and because 
we were Harvard grads they threw some business our way�察─�said Hockenstein。 ;So our 
first project was having Cambodians typing news articles from the Harvard Crimson 


from 1873 to 1899�察�which reported on Harvard´Yale crew races。 Later�察�actually�察�when 
we got to the years 1969 to 1971�察�when the turmoil in Cambodia was all happening�察�
they were typing ��Crimson stories�А�about their own story 。 。 。 We would convert the 
old Crimsons�察�which were on microfilm�察�to digital images in the United States through 
a company in Oklahoma that specialized in that sort of thing�察�and then we would just 
transfer the digital images to Cambodia by FTP ��file transfer protocol�А� Now you can 
go to thecrimson。com and download these stories。; The Cambodian typists did not have 
to know English�察�only how to type English charac365 
ters�察�they worked inpairs�察�eachtyping the same article�察�andthen the computer program 
compared their work to make sure that there were no errors。 
Hockenstein said that each of the typists works six hours a day�察�six days a week�察�
and is paid 75 a month�察�twice the minimum wage in Cambodia�察�where the average annual 
income is less than 400。 In addition�察�each typist receives a matching scholarship 
for the rest of the workday to go to school�察�which for most means completing high 
school but for some has meant going to college。 ;Our goal was to break the vicious 
cycle there of ��young people�А�having to drop out of school to support families�察─�said 
Hockenstein。 ;We have tried to pioneer socially responsible outsourcing。 The U。S。 
companies working with us are not just saving money they can invest somewhere else。 
They are actually creating better lives for some of the poor citizens of the world。; 
Four years after starting up�察�Digital Divide Data now has 170 employees in three 
offices�此�Phnom Penh�察�Battambang�察�the second´largest city in Cambodia�察�and a new office 
in Vientiane�察�Laos。 ;We recruited our first two managers in Phnom Penh and sent them 
to India to get trained in data entry�察�and then�察�when we opened the Laos office�察�we 
recruited two managers who were trained by our staff in the Phnom Penh office�察─�
Hockenstein said。 
This tree has scattered all kinds of seeds。 Besides the Harvard Crimson�察�one of the 
biggest sources of data´entry work was NGOs�察�which wanted the results of their surveys 
about health or families or labor conditions digitized。 So some of the first wave 
of Digital Divide Data's Cambodian workers left the company and spun off their own 
firm to design databases for NGOs that want to do surveys� �Why�拭�Because while they 
were working for Digital Divide Data�察�said Hockenstein�察�they kept getting survey work 
from NGOs that needed to be digitized�察�but because the NGOs had not done enough work 
in advance to standardize all the data they were collecting�察�it was very hard to 
digitize in any efficient manner。 So these Cambodian workers realized that there was 
value earlier in the supply chain and that they could get paid more for it´not for 
typing but for designing standardized formats for NGOs to collect survey 
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data�察�which would make the surveys easier and cheaper to digitize�察�collate�察�and 
manipulate。 So they started their own company to do just that´out of Cambodia。 
Hockenstein argued that none of the jobs being done in Cambodia came from the United 
States。 This sort of basic data´entry work got outsourced to India and the Caribbean 
a long time ago�察�and�察�if anywhere�察�that is where the jobs were taken from。 But none 
of this would have been possible to set up in Cambodia a decade ago。 It all came 


together in just the last few years。 
;My partner is a Cambodian�察─�said Hockenstein。 ;His name is Sophary�察�and until 1992 
he was living in a refugee camp on the Cambodia´Thai border while I was living in 
Harvard Square as an un´dergrad。 We were worlds apart。 After the UN peace treaty ��in 
Cambodia�В察�he walked home ten days to his village�察�and now today he lives in Phnom 
Penh running Digital Divide Data's office。; They now instant´message each other each 
night to collaborate in the delivery of services to people and companies around the 
world。 The type of collaboration that is possible today ;allows us to be partners 
and equals�察─�said Hockenstein。 ;It is not one of us dominating the other�察�it is real 
collaboration that is creating better futures for the people at the bottom and the 
top。 It is making my life more meaningful and creating concrete opportunities for 
people living on a dollar or two a day 。 。 。 We see the self´respect and confidence 
that blossoms in people who never before would have had an on´ramp into the global 
economy。; 
So Hockenstein and his partners are getting calls now from Mongolia�察�Pakistan�察�Iran�察�
and Jordan from people who want to provide IT services to the world and are wondering 
how they can get started。 In mid´2004�察�a client approached Digital Divide Data to 
digitize an English´Arabic dictionary。 Around the same time�察�Hockenstein's office 
received an unsolicited e´mail from a company in Iran that was running a data´entry 
firm there。 ;They found us through a Google search in trying to find ways of expanding 
their local data´entry business beyond the borders of Iran�察─�said Hockenstein。 So 
Hockenstein asked the Iranians whether they could do an English´Arabic dictionary�察�
even though the language of Iran is Farsi�察�which uses some but not all of the same 
letters as Arabic。 ;He said 

they could�察─�said Hockenstein�察 �so we partnered on a joint project for this client 
to digitize an Arabic dictionary。; What I like most about the story�察�and why it is 
so telling of the flat world�察�is Hockenstein's kicker�此 �I still have never met the 
guy ��in Iran�А� We did the whole deal over Yahoo� �instant messenger and e´mail。 We 
wired him the money through Cambodia 。。。 I invited him to my wedding�察�but he wasn't 
able to come。; 

�今今今今�Geopolitics and the Flat World 

�今今今今此�ELEVEN 
The Vnflat World 
No Guns or Cell Phones Allowed 
To build may have to be the slow and laborious task of years。 To destroy can be the 
thoughtless act of a single day。 ´Sir Winston Churchill 
On a trip back home to Minnesota in the winter of 2004�察�I was having lunch with my 
friends Ken and Jill Greer at Perkins pancake house when Jill mentioned that the state 
had recently passed a new gun law。 The conceal and carry law�察�passed on May 28�察�2003�察�
established that local sheriffs had to issue permits for anyone´other than those with 
felony records or declared mentally ill´who requested to carry concealed firearms 


to work ��unless the person's employer explicitly restricted that right��。 This law 
is supposed to deter criminals�察�because if they try to hold you up�察�they can't be 
sure that you too are not packing a weapon。 The law�察�though�察�contained a provision 
to allow business owners to prevent nonemployees from bringing concealed weapons into 
a place of business�察�like a restaurant or health club。 It said that any business could 
ban concealed handguns on its premises if it posted a sign at each entrance indicating 
that guns were not allowed there。 ��This reportedly led to some very creative signage�察�
with one church suingthe state for the right to use a biblical quote as its gun´banning 
sign and a restaurant using a picture of a woman in a cooking apron toting a machine 
gun。�� The reason this all came up at our lunch was that Jill mentioned that at health 
clubs around the city�察�where she 
372 
played tennis�察�she noticed two signs now popping up regularly�察�one right after the 
other。 At their tennis club in Bloomington�察�for example�察�there is a sign right by 
the front door that says�察 �NoGuns Allowed。; And then nearby�察�outside the locker rooms�察�
is another sign�此 �No Cell Phones Allowed。; 
Hmrara。 No guns or cell phones allowed�拭�Guns I understand�察�I said�察�but why cell phones�拭�
Silly me。 It was because some people were bringing cell phones with cameras intolocker 
rooms�察�covertly taking pictures of naked men and women and then e´mailing them around 
the world。 What will they think of next�拭�Whatever the innovation�察�people will find 
a way to use it and abuse it。 
While interviewing Promod Haque at Norwest Venture Partners in Palo Alto�察�I was helped 
by the firm's public relations director�察�Katie Belding�察�who later sent me this e´mail�此�
;I was chatting with my husband about your meeting with Promod the other day。。。 He 
is a history teacher at a high school in San Mateo。 I asked him�察�'Where were you when 
the world went flat��' He said it just happened the other day at school when he was 
in a faculty meeting。 A student was suspended for helping another student cheat on 
a test´we're not talking the traditional writing answers on the bottom of your shoe 
or passing a note�察�though 。 。 。; Intrigued�察�I called her husband�察�Brian�察�and he picked 
up the story�此 �At the end of the period�察�when all of the tests were being passed up 
to the front of the classroom�察�this student very quickly and slyly pulled out his 
cell phone and somehow snapped a picture of some test questions�察�and instantly 
e´mailed it to his friend who was taking the same test the next period。 His friend 
also had a cell phone with a digital camera and e´mail capabilities and was apparently 
able to view the questions before the next period。 The student was caught by another 
teacher when he pulled out the cell phone between periods。 It is against the rules 
to have a cell phone on campus´even though we know that all the kids do´so the teacher 
confiscated it and saw that the kid had a test on it。 So the dean of discipline�察�at 
our regular faculty meeting�察�opened by saying�察�'We have something new to worry about。' 
Essentially he said�察�'Beware�察�keep your 
373 
eyes open�察�because the kids are so

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